Volume 11 Issue 5
Dec.  2020
Turn off MathJax
Article Contents
Do Kyun David Kim, T. Phillip Madison. Public Risk Perception Attitude and Information-Seeking Efficacy on Floods: A Formative Study for Disaster Preparation Campaigns and Policies[J]. International Journal of Disaster Risk Science, 2020, 11(5): 592-601. doi: 10.1007/s13753-020-00307-5
Citation: Do Kyun David Kim, T. Phillip Madison. Public Risk Perception Attitude and Information-Seeking Efficacy on Floods: A Formative Study for Disaster Preparation Campaigns and Policies[J]. International Journal of Disaster Risk Science, 2020, 11(5): 592-601. doi: 10.1007/s13753-020-00307-5

Public Risk Perception Attitude and Information-Seeking Efficacy on Floods: A Formative Study for Disaster Preparation Campaigns and Policies

doi: 10.1007/s13753-020-00307-5
  • Available Online: 2021-04-26
  • Publish Date: 2020-12-01
  • Floods are among the most frequent and devastating natural hazards and disasters in many southern states in the United States. This study examined the relationship and reciprocal predictability between two theoretical constructs—risk perception attitude (RPA) and informationseeking efficacy (ISE)—in regard to pluvial floods. In addition, this study extended these theoretical constructs to investigate differences in RPA and ISE among potential audience segments, providing practitioners with applicable insights for designing effective flood prevention and risk management campaigns. Analysis of data from 716 residents in south Louisiana revealed a statistically strong relationship between RPA and ISE. This research also identified specific audience segments that would benefit from an increase in RPA and ISE concerning floods. These meaningful findings inform a discussion of the theoretical and practical implications of the relationship between RPA and ISE and guide future disaster preparation campaigns and policies.
  • loading
  • Atkin, C.K., and R.E. Rice. 2014. Strategies and principles for using mass and online/digital media in health communication campaigns. In Health communication: Strategies for developing global health programs, ed. D.K. Kim, A. Singhal, and G. Kreps, 13–36. New York: Peter Lang.
    Attems, M.S., T. Thaler, E. Genovese, and S. Fuchs. 2020. Implementation of property‐level flood risk adaptation (PLFRA) measures: Choices and decisions. Wiley Interdisciplinary Reviews: Water 7(1): Article e1404.
    Bandura, A. 1977. Self-efficacy: Toward a unifying theory of behavioral change. Psychological Review 84(2): 191–215.
    Bandura, A. 1986. Social foundations of thought and action: A social cognitive theory. Upper Saddle River: Prentice-Hall.
    Bandura, A. 1997. Self-efficacy: The exercise of control. New York: W. H. Freeman.
    Brown, V.J. 2014. Risk perception: It’s personal. Environmental Health Perspectives 122(10): A276–A279.
    Burke, J.A., P.R. Spence, and K.A. Lachlan. 2010. Crisis preparation, media use, and information seeking during Hurricane Ike: Lessons learned for emergency communication. Journal of Emergency Management 8(5): 27–37.
    Cahyanto, I., L. Pennington-Gray, B. Thapa, S. Srinivasan, J. Villegas, C. Matyas, and S. Kiousis. 2016. Predicting information seeking regarding hurricane evacuation in the destination. Tourism Management 52: 264–275.
    Casler, K., L. Bickel, and E. Hackett. 2013. Separate but equal? A comparison of participants and data gathered via Amazon’s MTurk, social media, and face-to-face behavioral testing. Computers in Human Behavior 29(6): 2156–2160.
    Cheng, H., P. Kotler, and N. Lee. 2011. Social marketing for public health: Global trends and success stories. Burlington: Jones and Bartlett Learning.
    Clayton, S., P. Devine-Wright, P.C. Stern, L. Whitmarsh, A. Carrico, L. Steg, J. Swin, and M. Bonnes. 2015. Psychological research and global climate change. Nature Climate Change 5(7): 640–646.
    Coombs, W.T. 2007a. Crisis management and communications. Gainesville, FL: Institute for Public Relations. http://www.instituteforpr.org/crisis-management-and-communications. Accessed 8 Feb 2020.
    Coombs, W.T. 2007b. Ongoing crisis communication: Planning, managing, and responding, 2nd edn. Thousand Oaks: Sage Publications.
    Crisp, E. 2016. Gov. John Bel Edwards: No special session expected due to flood. The Advocate, 17 August 2016. https://www.theadvocate.com/louisiana_flood_2016/article_ebffcf7a-6491-11e6-a373-db3f49c39f18.html. Accessed 9 Feb 2020.
    Des Jarlais, D.C., N.S. Padian, and W. Winkelstein, Jr. 1994. Targeted HIV-prevention programs. New England Journal of Medicine 331(21): 1451–1453.
    Egbert, N., and P.R. Reed. 2016. Self-efficacy. In Health communication measures, ed. D.K. Kim, and J.W. Dearing, 203–211. New York: Peter Lang.
    FEMA (Federal Emergency Management Agency). 2016. Federal assistance to Louisiana flood survivors tops $56 million. https://www.fema.gov/news-release/2016/08/20/federal-assistance-louisiana-flood-survivors-tops-56-million. Accessed 9 Feb 2020.
    Fox Business. 2016. Louisiana flood victims unaware they live in a flood zone. Fox News, 22 August 2016. http://www.foxbusiness.com/features/2016/08/22/louisiana-flood-victims-unaware-live-in-flood-zone.html. Accessed 9 Feb 2020.
    Gotham, K.F., R. Campanella, M.K. Lauve, and B. Powers. 2018. Hazard experience, geophysical vulnerability, and flood risk perceptions in a post disaster city: The case of New Orleans. Risk Analysis 38(2): 345–356.
    Griffin, R.J., S. Dunwoody, and K. Neuwirth. 1999. Proposed model of the relationship of risk information seeking and processing to the development of preventive behaviors. Environmental Research 80(2): S230–S245.
    Guttman, N. 2011. Ethics in communication for health promotion in clinical settings and campaigns: New challenges and enduring dilemmas. In The Routledge handbook of health communication, 2nd edn., ed. T.L. Thompson, R. Parrott, and J.F. Nussbaum, 632–646. New York: Routledge.
    Hansson, R.O., D. Noulles, and S.J. Bellovich. 1982. Knowledge, warning and stress: A study of comparative roles in an urban flood plain. Environment and Behavior 14(2): 171–185.
    Ho, M.-C., D. Shaw, S. Lin, and Y.-C. Chiu. 2008. How do disaster characteristics influence risk perception? Risk Analysis 28(3): 635–643.
    Huurne, E.T., and J. Gutteling. 2008. Information needs and risk perception as predictors of risk information seeking. Journal of Risk Research 11(7): 847–862.
    Isidore, C.I., and K. Vasel. 2016. Most Louisiana victims probably aren’t insured. CNN, 16 August 2016. http://money.cnn.com/2016/08/18/pf/louisiana-flood-insurance/index.html. Accessed 9 Feb 2020.
    Kates, R. 1962. Hazard and choice perception in flood plain management. Department of Geography, Research Paper No. 78. Chicago: University of Chicago.
    Keul, A.G., B. Brunner, J. Allen, K.A. Wilson, M. Taszarek, C. Price, G. Soleiman, S. Sharma, et al. 2018. Multi-hazard weather risk perception and preparedness in eight countries. Weather, Climate, and Society 10(3): 501–520.
    Kim, D.K., and J.W. Dearing. 2016. Health communication measures. New York: Peter Lang.
    King, D.B., N. O’Rourke, and A. DeLongis. 2014. Social media recruitment and online data collection: A beginner’s guide and best practices for accessing low-prevalence and hard-to-reach populations. Canadian Psychology 55(4): 240–249.
    Lee, T.M., E.M. Markowitz, P.D. Howe, C.Y. Ko, and A.A. Leiserowitz. 2015. Predictors of public climate change awareness and risk perception around the world. Nature Climate Change 5(11): 1014–1020.
    Liu, Q., and D. Wang. 2018. Water disaster risk perception and behavior strategy analysis based on the neurology of consciousness. NeuroQuantology 16(5): 165–171.
    Lujala, P., H. Lein, and J. K. Rød. 2015. Climate change, natural hazards, and risk perception: The role of proximity and personal Experience. Local Environment 20(4): 489–509.
    Man, A. de, and P. Simpson-Housley. 1988. Correlates of responses to two potential hazards. Journal of Social Psychology 128(3): 385–391.
    Mead, E., C. Roser-Renouf, R.N. Rimal, J.A. Flora, E.W. Maibach, and A. Leiserowitz. 2012. Information seeking about global climate change among adolescents: The role of risk perceptions, efficacy beliefs, and parental influences. Atlantic Journal of Communication 20(1): 31–52.
    Mead, E.L., and R.N. Rimal. 2016. Risk perception attitude framework. In Health communication measures, ed. D.K. Kim, and J.W. Dearing, 193–202. New York: Peter Lang.
    NOAA (National Oceanic and Atmospheric Administration). 2016. Climate change increased chances of record rains in Louisiana by at least 40 percent. https://www.noaa.gov/media-release/climate-change-increased-chances-of-record-rains-in-louisiana-by-at-least-40-percent. Accessed 9 Feb 2020.
    Payne, R.J., and J.J. Pigram. 1981. Changing evaluations of flood plain hazard: The Hunter River Valley, Australia. Environment & Behavior 13(4): 461–480.
    Pipes, T.S. n.d. Information disasters and disaster information. https://training.fema.gov/hiedu/docs/emt/informationdisaster.doc. Accessed 9 Feb 2020.
    Rehani, M.M. 2015. Radiation effects and risks: Overview and a new risk perception index. Radiation Protection Dosimetry 165(1–4): 7–9.
    Richard, L.N., Z.J. Yang, J.P. Schuldt, G.M. Eosco, C.W. Scherer, and R.A. Daziano. 2017. Sizing up a superstorm: Exploring the role of recalled experience and attribution of responsibility in judgments of future hurricane risk. Risk Analysis 37(12): 2334–2349.
    Rimal, R.N., and H.S. Juon. 2010. Use of the risk perception attitude framework for promoting breast cancer prevention. Journal of Applied Social Psychology 40(2): 287–310.
    Rimal, R.N., and K. Real. 2003. Perceived risk and efficacy beliefs as motivators of change. Human Communication Research 29(3): 370–399.
    Rogers, E. 2003. Diffusion of innovations, 5th edn. New York: Free Press.
    Salmons, J. 2016. Using social media in data collection: Designing studies with the qualitative E-Research framework. In The SAGE handbook of social media research methods, ed. L. Sloan, and A. Quan-Haase, 177. Thousand Oaks, CA: Sage.
    Schumann, R.L., III, K.D. Ash, and G.C. Bowser. 2018. Tornado warning perception and response: Integrating the roles of visual design, demographics, and hazard experience. Risk Analysis 38(2): 311–332.
    Sjöberg, L. 2000. Factors in risk perception. Risk Analysis 20(1): 1–12.
    Slovic, P. 1987. Perception of risk. Science 236(4799): 280–285.
    Slovic, P. 2000. The perception of risk. London: Routledge.
    Spence, P.R., K.A. Lachlan, X. Lin, and M. del Greco. 2015. Variability in Twitter content across the stages of a natural disaster: Implications for crisis communication. Communication Quarterly 63(2): 171–186.
    Stewart, W.H., Jr., and P.L. Roth. 2001. Risk propensity differences between entrepreneurs and managers: A meta-analytic review. Journal of Applied Psychology 86(1): 145–153.
    Terpstra, T., R. Zaalberg, J. de Boer, and W.J.W. Botzen. 2014. You have been framed! How antecedents of information need mediate the effects of risk communication messages. Risk Analysis 34(8): 1506–1520.
    Velez, A.L.K., J.M. Diaz, and T.U. Wall. 2017. Public information seeking, place-based risk messaging and wildfire preparedness in southern California. International Journal of Wildland Fire 26(6): 469–477.
    Vishwanath, A. 2007. Information search efficacy: A new measure and its initial tests. Communication Research Reports 24(3): 195–203.
    Wachinger, G., O. Renn, C. Begg, and C. Kuhlicke. 2013. The risk perception paradox—Implications for governance and communication of natural hazards. Risk Analysis 33(6): 1049–1065.
    Yan, H., and R. Flores. 2016. Louisiana flood: Worst U.S. disaster since Hurricane Sandy, Red Cross says. CNN, 19 August 2016. https://www.cnn.com/2016/08/18/us/louisiana-flooding/index.html. Accessed 9 Feb 2020.
    Zhu, D., X. Xie, and Y. Gan. 2011. Information source and valence: how information credibility influences earthquake risk perception. Journal of Environmental Psychology 31(2): 129–136.
  • 加载中

Catalog

    通讯作者: 陈斌, bchen63@163.com
    • 1. 

      沈阳化工大学材料科学与工程学院 沈阳 110142

    1. 本站搜索
    2. 百度学术搜索
    3. 万方数据库搜索
    4. CNKI搜索

    Article Metrics

    Article views (79) PDF downloads(1) Cited by()
    Proportional views
    Related

    /

    DownLoad:  Full-Size Img  PowerPoint
    Return
    Return